A seasoned Film Marketing Strategist and Awards Consultant. Co-owner of an international film marketing agency Alphapanda, where she specializes in strategies and award campaigns that elevate films to critical acclaim. Additionally, Joanna consults for renowned film institutions including Creative Europe MEDIA and the Polish Film Institute. She is a global lecturer and mentor at film labs and training programs such as the Doha Film Institute, First Cut Lab, Eurodoc, EAVE or Circle.